Mulberry Cottages Ltd
How to diversify into holiday lettings and maximise your income
About Sarah Wood
Sarah Wood is Founder, Owner and Managing Director of Mulberry Cottages Ltd, a holiday letting agency with nearly 700 luxury holiday homes throughout the UK. Celebrating 10 years, the company has developed steadily, currently employing 40 people across 3 offices, Canterbury, Winchester and Cheltenham. Mulberry is renowned for its high-end, bespoke properties with guests (including celebrities) from all over the world.
Sarah’s career began as a buyer for Selfridges and then marketing for Readers Digest until she found her home in property, working at director level in a London agent before a career break to have a family and move to Kent.
She started Mulberry Cottages from the kitchen table in 2006 and subsequently, the company has grown, now covering the heart and south of England. She is expert in offering exceptional levels of marketing and attention to detail realised from her property background combined with flexibility and outstanding service levels seemingly unknown to holiday-makers and property owners. With a holiday property of her own on the Suffolk coast, she understands the market from both ends giving her true insight into what works for owners and holiday-makers.
Sarah is also a Director of estate agent Foxwood Maclean.
We will look at the advantageous reasons to diversify into holiday lettings. What to think about and how to maximise your income complementing existing activities and growing your market. We will give tips on presentation of the holiday accommodation and how to attract bookings and we will discuss the key marketing trends and how to take advantage of them.