Amazon Alexa

Alexa is the cloud-based voice service that powers Amazon Echo and Echo Dot—hands-free devices designed around your voice. Just by asking Alexa, you can get answers to questions, play music, get the news and weather, check your calendar, get reminders, control your smart home, get the latest sports scores, check the traffic or train times, read audiobooks, and much more. And with Echo and Echo Dot’s far-field voice control, users can do all this just by asking from across the room.

Alexa runs in the cloud and is always getting smarter. New features and skills are being added regularly, and the more customers use Alexa, the more she adapts to your personal speech patterns, vocabulary and personal preferences.

Alexa has thousands of skills in the UK, enabling customers to interact with third party brands, products and services entirely through voice. Existing skills are available from Spotify, Uber, Philips Hue, Hive, Just Eat, National Rail Enquiries, Laundrapp, while support for local search and movie show-times mean you can just ask to find out what’s going on near you.

Businesses of all sizes can build Alexa skills that reach customers, for free, via the Alexa Skills Kit. The Alexa Skills Kit (ASK) is a set of self-service tools that you can download to begin creating voice experiences of your own.

Click here to see how one small business has used Alexa to innovate in a 150-year-old industry.

Attend our Amazon Rural Academy and you can members of the Alexa team, learn more about how to create skills, and explore how you can use Alexa to reach your customers.

Stand Number: 1391